Conventional wisdom (CW) is a term used to describe ideas or explanations that are generally accepted as true by the public or by experts in a field. The term implies that the ideas or explanations, though widely held, are unexamined and, hence, may be reevaluated upon further examination or as events unfold.

The term is often credited[1] to the economist John Kenneth Galbraith John Kenneth "Ken" Galbraith, OC was a Canadian-American economist. He was a Keynesian and an institutionalist, a leading proponent of 20th-century American liberalism and progressivism. His books on economic topics were bestsellers from the 1950s through the 1970s and he filled the role of public intellectual in this period on matters, who used it in his 1958 book The Affluent Society:

It will be convenient to have a name for the ideas which are esteemed at any time for their acceptability, and it should be a term that emphasizes this predictability. I shall refer to these ideas henceforth as the conventional wisdom.[2]

The term in actuality is much older and dates at least to 1838.[3] "Conventional wisdom" was used in a number of other works prior to Galbraith, occasionally in a positive[4] or neutral[5] sense, but more often pejoratively.[6]

Conventional wisdom is not necessarily true. Conventional wisdom is additionally often seen as an obstacle to introducing new theories, explanations, and so as an obstacle that must be overcome by such revisionism Within historiography, that is part of the academic field of history, historical revisionism is the reinterpretation of orthodox views on evidence, motivations, and decision-making processes surrounding a historical event. The revisionist assumes the interpretation of a historical event or period, as accepted by the majority of scholars, needs. This is to say, that despite new information to the contrary, conventional wisdom has a property analogous to inertia Inertia is the resistance of any physical object to a change in its state of motion. It is represented numerically by an object's mass. The principle of inertia is one of the fundamental principles of classical physics which are used to describe the motion of matter and how it is affected by applied forces. Inertia comes from the Latin word, " that opposes the introduction of contrary belief, sometimes to the point of absurd denial of the new information set by persons strongly holding an outdated (conventional wisdom) view. This inertia is due to conventional wisdom being made of ideas that are convenient, appealing and deeply assumed by the public, who hangs on to them even as they grow outdated. The unavoidable outcome is these ideas will eventually not match reality at all, so conventional wisdom will be violently shaken until it doesn't conflict reality so blatantly.

The concept of conventional wisdom also is applied or implied in political senses, often related closely with the phenomenon of talking points. It is used pejoratively to refer to the idea that statements which are repeated over and over become conventional wisdom regardless of whether or not they are true.

In a more general sense, it is used to refer to the accepted truth about something which nearly no-one would argue about, and so is used as a gauge (or well-spring) of normative behavior or belief, even within a professional context. One such example was conventional wisdom in 1960, even among most doctors, dictated that smoking was not particularly harmful to one's health.[citation needed] Another: It might be used in this manner discussing a technical matter such as the conventional wisdom was that a man would suffer fatal injuries if he experienced more than eighteen g-forces The g-force experienced by an object is its acceleration relative to free-fall. The term g-force is considered a misnomer, as g-force is not a force but an acceleration in an aerospace Aerospace comprises the atmosphere of Earth and surrounding space. Typically the term is used to refer to the industry that researches, designs, manufactures, operates, and maintains vehicles moving through air and space. Aerospace is a very diverse field, with a multitude of commercial, industrial and military applications vehicle. (John Stapp John Paul Stapp, M.D., Ph.D., Colonel, USAF (11 July 1910–13 November 1999) was a career U.S. Air Force officer, USAF flight surgeon and pioneer in studying the effects of acceleration and deceleration forces on humans. He was a colleague and contemporary of Chuck Yeager, and became known as "the fastest man on earth" shattered that myth by repeatedly withstanding far more in his research—peaking above 46 Gs).

Conventional wisdom may itself be the subject of legends. For example, it is widely believed that conventional wisdom prior to Christopher Columbus Christopher Columbus was a navigator, colonizer, and explorer whose voyages across the Atlantic Ocean led to general European awareness of the American continents in the Western Hemisphere. With his four voyages of exploration and several attempts at establishing a settlement on the island of Hispaniola, all funded by Isabella I of Castile, he held that the world was flat, when in actuality scholars had long accepted that the earth is a sphere.

When conventional wisdoms are overthrown, outranked, or outflanked by new ideas, and the new conventional wisdom becomes established in place of the previous one, there may yet be considerable remaining affiliation to the previous regime.

See also

References

  1. ^ E.g., Mark Leibovich, "A Scorecard on Conventional Wisdom", N.Y. Times (March 9, 2008).
  2. ^ John Kenneth Galbraith, The Affluent Society (1958), chapter 2.
  3. ^ An Inquiry into the Moral and Religious Character of the American Government (1838), page 35 ("it will be seen that we appeal in such a case, neither to the records of legislation, nor yet to the conventional wisdom of our forefathers").
  4. ^ E.g., 1 Nahum Capen, The History of Democracy (1874), page 477 ("millions of all classes alike are equally interested and protected by the practical judgment and conventional wisdom of ages").
  5. ^ E.g., "Shallow Theorists", American Educational Monthly 383 (Oct. 1866) ("What is the result? Just what conventional wisdom assumes it would be.").
  6. ^ E.g., Joseph Warren Beach, The Technique of Thomas Hardy (1922), page 152 ("He has not the colorless monotony of the business man who follows sure ways to success, who has conformed to every rule of conventional wisdom, and made himself as featureless as a potato field, as tame as an extinct volcano."); "Meditations", The Life (May 1905), page 224 ("in the end he fulfilled the promise of the Lord, and proved that conventional wisdom is short-sighted, narrow, and untrustworthy").

Categories: Public opinion Categories: Group processes | Public relations | Political science | Cultural trends | Psychological warfare

 

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